Mugs with company logo

Mugs with logo as a business gift

Every good entrepreneur knows that the interest of potential customers is half the battle. Introducing people to the company's brand in a friendly way can boost sales. Have you tried using mugs with a logo for company advertising? Mugs are a functional and cost-effective advertising material.

A well-thought-out advertising mug can help your brand become part of your potential customer's everyday life. When a promotional mug becomes a part of the daily life of a potential or existing customer, your company's message is conveyed to a wide range of customers.

Reasons why to give mugs with a logo
Unlike loud advertisements, mugs with a logo are not intrusive and everyone likes a warm drink - tea, coffee or their favorite cocoa. An advertising mug is a value that encourages customers to trust you.

An interesting and creative mug print and the way it is presented can be a great start to business negotiations. A mug with a logo works similarly to a business card, because it is a way for potential customers to remember your company. Unlike a business card, a mug will not end up in the back of a drawer. In addition, a mug with your logo will also be seen by other potential customers.

Recommendations for creating promotional products

Choose a quality product.

Studies show that customers use promotional products for an average of eight months. Accordingly, we encourage you to choose a quality product - the mug itself should be durable, made of good quality material, preferably porcelain. We recommend that you consider what your company's advertising subject is - is it a mug, or maybe a glass water bottle, porcelain plate, coffee cups or breakfast bowls?

Thoughtful print design for mugs with a logo

Develop and think about a sympathetic and pleasant print design - one that people want to use for a long time. The design must definitely include the brand message, values, colors, and the logo itself. The latest trend in printing is to choose a design based on brand values ​​or solutions that the company itself can provide to the client. An interesting solution is to create a personalized gift collaboration partner for the entire office, where you give your company mug with a logo and a personalized name for each employee. The mug can be selected in the appropriate colors of the company logo. The company logo itself may not be directly in the middle of the mug, but rather laconic on the edge, on the mug handle or even inside. We can help with ideas!

Quality printing

The printing itself must be of high quality and durable. Choose a printing manufacturer that guarantees the durability of the print. It would be sad to give your client a promotional item with a thoughtful message on a quality product, but the print itself would wash off after just a few dishwasher cycles.

A quality promotional gift shows your client that you respect their time and loyalty. Ill-conceived advertising materials can backfire and thus lose customer trust in the brand.

You want the promotional gift to be well-thought-out, attractive, easy to read and printed with the most durable type of printing – decal printing.

Create an interesting design

It is completely normal to create a clean, simple print with a standard company logo. There are industries and companies where such a simple, laconic print design is the most correct approach. However, often a design with a "wow" effect or indirectly related visual material can promote greater interest in the services you provide. We encourage you to use all options in print design – for example, place the print design not only on one side of the mug, but all around, or print the rim, inside or even the bottom of the mug. A creative example is a coffee cup for the office without printing, but the message is printed and placed on a saucer under the mug itself. It can be a good surprise moment in business negotiations or a topic that promotes a more friendly atmosphere.

Check out interesting designs on our Instagram account

Include a call to action

When creating promotional items, of course, depending on what its purpose is, we recommend including a call to action in the design. It can be your website address on the bottom of the mug, or even a phone number, or a hashtag that the customer might be interested in exploring on social networks.

The goal of a promotional mug or any other item is to gain as wide an exposure as possible. When planning to give gifts, also consider the recipients – target your potential target audience. Perhaps the recipient of the gift is well informed about your business and can become an ambassador for your brand. Perhaps the recipient of the gift is an "influencer" and can use the promotional material to position a wider audience.

Good brand ambassadors include regular customers, company vendors, business partners, trade show attendees, and non-competing business owners. Many of these people are connected to your success and benefit from your business doing well.

Use logo mugs in social media communications

People tend to want what they don't have, and this can work in your favor. Use social media to promote your promotional materials.